×
Stop Feeling Overwhelmed. Build Stronger Connections with Customers. Boost Sales & Efficiency with Primo Dialler

Cookie Policy

Introduction

In some cases, we may use cookies to collect personal information, or that becomes personal information if we combine it with other information.

This policy is effective as of 8 August 2025.

What are Cookies

Cookies are small files which are placed on your computer’s hard drive once you have given them permission to do so. Once you agree, the file is added, and the cookie helps analyse web traffic or lets you know when you visit a particular site.

How Cookies are Used

We use cookies for several reasons. Cookies allow web applications to respond to you as an individual. The cookies on our site help to differentiate you from other customers so that we can tailor your experience with us more effectively. They also help to tailor information to your needs and requirements by gathering and retaining information about your preferences. We only use this information for statistical analysis purposes and then the data is removed from the system.

Any information that we obtain from you is used to understand your requirements better and provide you with an improved service. This includes:

  • Informing you about special offers, new products and added value information to the email address that you have provided.
  • We may contact you for market research purpose to enable us to improve our products and services.
  • You have the option to opt-out of any emails that we send you by clicking the unsubscribe button.
  • Any information that you provide us with will be securely retained and we have many safeguarding tools in place to ensure that there is no unauthorised access or disclosure of your data.

In summary, cookies help us provide you with a better website by identifying which pages you find useful and which you do not. A cookie does not give us access to your computer or any other personal information about you other than the data that you have already chosen to share with us.

What Cookies Do We Use

Our application uses a PHP session cookie to maintain your logged-in status and manage your session while using our service. This cookie is strictly necessary for the functionality of the application and does not store any personal information beyond what is required to keep your session active.

There are also third-party cookies integrations which are as below

Why We Use This Cookie

To keep you logged in and maintain session continuity. To ensure secure and consistent access to the service while you navigate different pages.

To enable core functionality of the platform.

This session cookie is temporary and expires when you close your browser. Since it is essential for the operation of our service, it does not require user consent under the Privacy and Electronic Communications Regulations (PECR).

However, if your session involves processing personal data (such as login credentials or identifiers), this processing is covered under our Privacy Policy, which outlines how we handle and protect your information in compliance with GDPR.

How you can Control Cookies

Changes to this Cookies Policy

Primo will keep this cookies policy under regular review for operational, legal, or regulatory reasons. Primo may update this policy at different intervals, by updating this page.

It is your responsibility to revisit our website to view this cookies policy from time to time to be aware of any such change.

Any updates will be immediately posted on our website and your continued use of our website will be regarded as your acceptance to any such change of the cookies policy.

Where can I get further information?

If you have any questions about our use of cookies, please contact us using the contact details below:

Post

174 Holiday Street, B1 1TJ Birmingham

Telephone

01617102740

Relevant Trade Bodies